Many big tech companies collect a lot of data about us, which they then use for their so-called “algorithms”, which determine what we see. But how exactly does this work? Why are platforms, advertisers and media companies so eager to use data and algorithms? And what does scientific research say about the influence of algorithms on our media consumption and our behavior? In this podcast episode, Brahim Zarouali (ICDS) answers these questions. Based on his latest studies and practical examples, he explains how algorithms might influence our media behavior, way of thinking and even our voting intentions during elections (and whether we can do something about it).
The podcast episode can be listened via this link: